LESSONS UNLEARNED: NBC News being NBC News!

WEDNESDAY, FEBRUARY 18, 2015

Part 3—Embellishing with the stars:
Did Brian Williams really go broke, at age 22, during his year in Kansas?

Everything’s possible, of course, even if Williams has said it. And sure enough! In Sunday’s Washington Post, the paper was sticking to that familiar old story, despite a shaky source.

Others have amped the story up more. Here’s how the Post chose to tell it:
ROIG-FRANZIA (2/15/15): In Washington, Williams interned in the Carter White House and clerked at the National Association of Broadcasters. He met the owners of a tiny television station in Pittsburg, Kan., population 18,770, and took a news reporter job there in 1981, making $168 a week. The idea was to move up to a bigger market, but his résumé tape was rejected by numerous medium-market stations, he later said. Williams has since said he was so financially strapped that he was “bankrupt.”

Williams returned to Washington and took a job at WTTG, then a struggling news organization, operating a Chyron machine,
which displays the type seen on television screens.
Other reporters have added more bathos to this tale. In his 2007 book, Reality Show, Howard Kurtz even described the way Williams’ Dodge Dart “died one day in a cornfield.”

For the record, that Dodge Dart did, or perhaps did not, make the trip to Kansas. Williams has told the story both ways. That said, please take note:

Even in a lengthy report about Williams’ propensity to tell tall tales, the Post repeated his standard Dust Bowl ballad, citing no source other than Williams himself.

Right at the start of the Post’s report, the Post even vouched for this story as “real!” Meanwhile, the paper pimped the pathos a bit, omitting some parts of the story:

Williams’ apparent paying job at the White House was missing from this report. This White House job preceded his job at the NAB.

Also omitted: the fact that Williams returned to a job at the NAB after his year in Kansas.

Did Williams crash and burn in Kansas, returning to Washington beaten and “bankrupt,” feeling he had blown his chance for a broadcast career? Routinely, scribes have written the very sad story that way, taking dictation from Williams.

Could something different be true? Is it possible that Williams went to Kansas with a nest egg from his initial professional jobs at the White House and the NAB? That he planned to gain a year’s experience on the air, then return to the District?

We’d say that’s possible too! But as far as we know, no one has ever tried to fact-check Williams’ sad-sack story about his alleged failure in Kansas. And the Post kept telling this story on Sunday, even in a lengthy report about the way its single source seems to tell tall tales.

You can chalk that up to habit, and to lessons unlearned! At one point in Sunday’s profile, the Post provided an insight into the culture of the upper-end press corps.

How does the upper-end “press corps” do business? In Sunday’s front-page report, the Post became the latest source to report or suggest an intriguing fact—inside NBC News, people knew that Williams was telling tall tales all along.

At NBC, they knew all along! The Post explained it like this:
ROIG-FRANZIA: On camera, Williams was preternaturally gifted, cutting a handsome figure with a serious but easygoing manner. His prominent chin skewed slightly to his left, giving his face a kind of permanent complexity and expressiveness. He could play it straight delivering the news in a rich baritone. He could stick to the facts.

[...]

But when Williams was talking about himself outside the confines of his anchor’s desk, he seemed to want to make his experiences more dramatic, colleagues said. He was the biggest news anchor in the country, the undisputed ratings champ, but he often pushed stories to their limit—and sometimes beyond.

“That’s Brian being Brian” became the newsroom shorthand.

“Brian’s not a liar,” said an “NBC Nightly News” journalist, who spoke on the condition of anonymity because network management has strongly discouraged staffers from speaking publicly about Williams. “He’s a guy who gets caught up in the story. He’s a great storyteller. But sometimes storytellers embellish...”
According to the Post report, people knew Williams was telling tall tales all along. “That’s Brian being Brian,” folk in the newsroom said.

Williams’ colleagues knew he was inclined to “embellish!” Later in Sunday’s report, the Post amplified this theme, discussing Williams’ publicity-building guest spots on late-night TV shows:
ROIG-FRANZIA: At 30 Rockefeller Plaza in New York, NBC executives cheered the appearances.

In the newsroom, reporters and producers grew increasingly concerned.


“Brian was a hell of a journalist,” said a longtime NBC producer, who no longer works for the network. “But Brian was always pressured by management to be more approachable, show that raconteur side of himself. And when you go on Letterman or Stewart, there are different rules.

“They are looking for good stories, and Brian knows how to tell good stories.”
According to Roig-Franiza, “reporters and producers grew increasingly concerned,” presumably because they knew those “good stories” weren’t necessarily true.

Did it matter if Williams told tall tales about his personal life? If, for example, he stretched the truth about his dark days in Kansas? (We don’t know if he did.)

Does it matter if he stretched the truth about the puppy, or possibly the puppies, he has said he once saved? About the time he says he was held up at gunpoint while selling Christmas trees?

About the dysentery he did or didn’t contract in New Orleans? About his college-age contact with the Pope? About the sausages he took in the NBC car in hopes of saving his own life?

It wouldn’t hugely matter if Williams told tall tales about such matters. It wouldn’t change the course of world affairs. That said, here’s the problem:

We can point you to tall tales Williams told on the air back in 1999—and these tall tales did matter. Was that just “Brian being Brian” too? Is that why no one complained?

What kind of tall tales are we talking about? We refer to the crazy account he gave of that New York Times op-ed page which he said had savaged Candidate Gore. We refer to the crazy way he described those Gore-Bradley polls.

(Click those links to review our reports from real time.)

In these tall tales, Brian Williams was misreporting a crucial White House campaign. He was also spending an inordinate amount of time complaining about one of the candidates’ deeply disturbing clothes.

Why was Williams doing those things? Why did no one speak up at the time? Those tall tales did matter, a lot. Why did no one complain?

Let us suggest the obvious answer to this question:

Forget about “Brian being Brian.” That was also “NBC News being NBC News” at that point in time. As of 1999, that was also “the mainstream press corps being the mainstream press corps.”

Alas! The mainstream press had adopted a set of narratives concerning Campaign 2000, narratives they very much loved. As of the fall of 1999, they were pushing those standard group narratives very hard. And when NBC News or the mainstream press corps does that, all career players inside the bubble know they mustn’t complain.

That’s what occurred in 1999. Let’s return to the string of tall tales the press corps is now discussing:

According to the Washington Post, people inside NBC News knew all along that Williams was telling tall tales about his career and his personal life. But Williams was a giant star, and everyone chose to defer.

Before the week is done, we’ll examine one particular type of tall tale, the type that brought Williams down. According to several journalists, this is the one type of tale you aren’t allowed to tell.

Within NBC News, you were allowed to tell tall tales about your own life and career. “That’s Brian being Brian,” his colleagues apparently said.

Also this: “Brian’s not a liar.”

After becoming the NBC anchor, Williams had become a giant star—and giant stars are given a great deal of rein within our “press corps.” Tomorrow, a bit of comic relief:

We’ll show you how far one scribe was willing to go to repeat those improbable tales.

Tomorrow: Your sausages or your life!

75 comments:

  1. B.S. can finally put his violin to use other than as background to Williams ridiculing Al Gore's wardrobe. He can go on the road doing Henny Youngman schtick.

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    1. I do believe cicero came in when Bob led us all across the Edmund Pettus Bridge and may be with us for a long long while.

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    2. Hello Everyone I am Daniel Steve from Texas, USA. I will like to share the goodness of God in my life after so many months of trying to get a loan on the internet and was been scammed so i became restless and desperate in getting a loan from a legit lender online. But as God would have it, i saw a comment from a friend called William Ken and he talked about this legit loan company where he got his loan fast and easy without any stress so he introduced me to a man called Mr Mason Diego who controls a firm called Diego Loan Company, So i applied for a loan sum of ($170,000.00USD) with low interest rate of 2%, so the loan was approved and deposited into my bank account in less than 48hrs, that was how i was able to get back on my feet to keep my broken business running and also to pay off my bills so i am advising everyone of you who is interested in getting a loan without collateral, no credit check, no co signer with just 2% interest rate and better repayment plans/ schedule, to please contact Mr Mason Diego. You can contact him through his email: diegoloancompany@yahoo.com

      Delete
  2. http://www.wnyc.org/story/271534-brian-williams/transcript/

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  3. Did Bob Somerby really become a classroom teacher with very little training to avoid the draft? Did he really room with Gore and Jones at Harvard? We’d say that’s possible. But as far as we know, no one has ever tried to fact-check Somerby either.

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    1. Terry Gross became a teacher for the same reason. She preferred bottled light-headed beer.

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    2. The forum that Williams has enjoyed, lo these many years, is vastly different than Somerby's. The impact of telling tales is far greater.

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    3. Can't defend Williams? No problem -- attack Somerby.

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    4. Bob's crush on Gore was the inspiration for the movie "Boat Trip."

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    5. I don't think anyone is trying to defend Williams or attack Somerby here. Merely pointing out what little we really independently know about either. Or you, for that matter.

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    6. Horatio Sanz has never been more believable.

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    7. When someone tells different versions of the same story on different occasions, they cannot all be true. So we know more than you seem willing to admit. Lies are detected by noting internal inconsistencies and discrepancies with other sources of information. These comments are mocking Somerby because he has not provided inconsistent versions of his own past as Williams has done. There is no reason to doubt him. That leaves the comments as a suggestion that Somerby is a liar (without substantiation) or a suggestion that everyone lies so Williams is excused -- ignoring that it is Williams job to report facts, not Somerby's.

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    8. "It’s a perfect example of the humble, sad-sack way Williams has always tended to tell his life story"

      In this telling. from Bob Somerby yesterday, the blog author (who is held in higher esteem by his readership than his comment box would suggest) seems to be saying Williams has pretty much told the same story all along. Is Somerby telling different stories about Williams than the one presented here. Anything is possible, but if so, it doesn't matter. It is not his job to report facts.

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    9. Anonymous 12:17 PM - "Did Bob Somerby really become a classroom teacher with very little training to avoid the draft?"

      Cheech - "Terry Gross became a teacher for the same reason."

      Except that Terry Gross, a woman, wasn't eligible for the draft and didn't need a teaching deferment. Just another wingnut winging it.

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    10. Do you also think Somerby stayed a teacher for 10 years because he didn't realize the war had ended? You trolls are complete morons.

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    11. Nobody asked why Somerby stayed a teacher. I asked if anyone had fact checked if the purported reason he selected that profession with no formal training for it was true. I think you know if I ask if anyone fact checked whether he really ever was a teacher I would get the same answer as I have to my first question.

      We have Bob Somerby's word for it. He says he was. Unfortunately, checking other things he says in his blog causes me to have the same doubts about him as everyone seems to have about Brian Williams.

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    12. A B.A. is formal training for teaching.

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    13. "While Somerby didn't share his generation's fiery politics, neither did he want to go to Vietnam. He protested the war in a desultory fashion, and upon graduating in June 1969 found a desultory way out of the draft. The Selective Service had nixed graduate-school deferments, but holders of bachelor's degrees could beat the heat by teaching.

      Somerby needed a classroom, and Baltimore needed teachers. He had read Jonathan Kozol's Death at an Early Age, and was at least as eager to help bring racial justice into the classroom as to avoid getting his butt shot off. He arrived in August 1969, spent 10 weeks in the educational equivalent of basic training, and in November debuted in a fifth-grade classroom at a school in west central Baltimore."

      That's the sad story pimped by someone, filled with bullet dodging pathos, a quest for racial justice, and 10 weeks of prep before being unleashed on fifth graders.

      Written by Michael Dolan and published February 17, 1995 in the Washington City Paper. This was around the time the Washingtonian was doing a feature on Williams. Who knew if Bob might end up host of a major late night comedy show, having influence on public affairs like Jon Stewart.

      But, as I asked earlier, who fact checked this story? Did anybody check with Tommy Lee Jones or Al Gore to see if they roomed with Bob, or even remembered him? Any school prinicipal contacted to see if someone named Somerby ever showed up?

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    14. One might also wonder how, in those 10 years in a classroom, Somerby managed to meet the "continuing education" requirements of the profession without acquiring a Master's degree.

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    15. "A B.A. is formal training for teaching."

      Nope. Never has been. That's why Somerby had to go through another 10 weeks of "boot camp" for teachers.

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    16. Addendum: I should never say never, because way back in the days of the one-room school house, a grammar school education was considered enough to teach.

      But that changed a long time ago.

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    17. Try teaching public school anywhere without a degree, even with boot camp.

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    18. Imagine finding out the guy just hired to teach your fifth grader has only 10 weeks of training in education techniques. Now imagine the reason they became a teacher was because, after getting a degree with a major in philosophy, they had a philosophical or other quite logical problem with wearing a uniform for two years and getting shot at by guys in black pajamas.

      Over the years this fine young philosopher may have become quite a teacher and advocate for the poor students in his classrooms. Or at least you could tell the story that way as long as nobody checked. Or he may have been hoping to supplement his meager teacher's salary with late night comedy routines and his teaching suffered. Or worse. We read many sad stories about single men who become too devoted to their pupils. That is not to say this is a problem especially found in teachers with philosophy majors. Just that anything is possible.

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    19. Thanks for coming by, Brian!

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  4. To all the commenters who vent about Somerby and to anyone else who reads this blog, it's posts like this that I think make TDH one of the most important parts of the Internet. For 15+ years Bob has been pointing out how the media operate in a world of manufactured consent, and showing how the pack mentality and preferred narratives drive what we as citizens are permitted to hear.
    That's a critically important fact, and one that way too many people simply don't get. Unfortunately for Bob, one is rarely rewarded for being unafraid to say that the emperor has no clothes.

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    1. Or . . . For the past 15+ years, this blog has been nothing more a boringly repetitive exercise in vain pseudo-intellectualism in which both the author fancies himself as so much smarter than the rest of the known universe, appealing only to a handful of fans who think of themselves likewise.

      Or are you telling me, Jonny, that you are so damned dumb that you didn't realize mass media has always operated "in a world of manufactured consent" until Somerby told you?

      Or do you really think this is something that only you and a handfull of intellectually gifted "get" while "way too many people" who are apparently less gifted "don't"?

      And gee, this place would be such a nice place to hear from the blogger how smart both he and you are, except for those of us who find it easier than shooting fish in a barrell to point out how full of shit both he and you are.


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    2. You trolls make me sick.

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    3. You know @ 1:18 if it were not for TDH we would not know that the "maufactured" consent practice of the press made it impossible to tell whether, on a first date, Rachel Maddow could shoot minnows in a barrel from 100 yards or terrorize an entire fairgrounds by spraying bullets like a Playboy playmate in a Tommy Lee Jones/Steven Segal movie.

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    4. "Unfortunately for Bob, one is rarely rewarded for being unafraid to say that the emperor has no clothes."

      Unfortunately for Bob, one is rarely rewarded for saying D'Leisha Dent coudln't get into a 4 year college not only after she had, in fact been admitted, but continued to do so for a time after a commenter named Jonny Scrum-half had linked in his own blog comment section to a news article point this fact out.

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    5. We are entering another campaign season. If you are OK with the press choosing our candidates and manipulating the outcome of the next election, just keeping mocking Somerby.

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    6. 1:18 is a self-identified progressive and a Stalinist who doesn't like the wrong, subversive words being said or thoughts being thought.

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    7. I like your style @ 1:58. I'll try my hand at it.

      1:53 is a self-revealed idiot and Bobinista who has not figured out that, even after 17 years covering the 2000 election Bob Somerby has not demonstrated that the favored candidates of the press (McCain and Bradley) got nominated or that the manipulation (what a nice mild term for The Two Year Press War on Gore) failed to keep Gore from winning the popular vote.

      That's OK, because in between that election and the current date, Bobinistas have at least been able to learn the lessons contained in the Parable of the Dumb and Lazy Liberal.

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    8. Actually, @1:18, I really didn't "get" it until I started reading this blog. It actually helped open my eyes to many things. Not sure if that makes me "damned dumb," or "intellectually gifted," but it's a fact.

      @1:29 and E. Fine -- ???? Not sure what your points are.

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    9. I think I was saying that when Bob said D'Leisha Dent had no clothes she was already wearing glass slippers and headed to the ball with her Homecoming King, who was the one who was late getting invited. I think I was also saying that Bob kept screaming she was naked after you posted pictures of her dancing in her Miles College hoodie.

      Not sure if that makes me Charles Perrault, the Brothers Grimm, or Hans Christen Andersen.

      E. Fine was just my lastest name from reCAPTCHA. You know about reCAPTCHA, don't you Jonny? It keeps all those people who hold Somerby in high esteem from commenting.

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    10. I.P.Tox - I still don't know what you're talking about.

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    11. Then stop using fairy tale analogies to make our own Harvard Comedian a hero.

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    12. The worst thing about TDH is the mysterious and diabolical brainhold he has on so many here which forces them, some for as many as 17 years, to read his blog on a daily basis in spite of their apparent disgust with it. Now if he could only use his supernatural powers to coerce them to cease their constant whining about how terrible his blog is that they read day after day.

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    13. When the extended unemployment checks run out all of us might move on. Unless Bob starts attacking Rachel again, and then the paychecks will start rolling back in. Might even pony up the back child support money and give a shit about those damn out of wedlock kids.

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    14. Jonny - "Unfortunately for Bob, one is rarely rewarded for being unafraid to say that the emperor has no clothes."

      "Unfortunately for any of Bob's critics, one is rarely rewarded for being unafraid to say that the emperor has no clothes."

      See how that works, Jonny?

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    15. @1:18, let me see if I understand your criticism, you believe Someby and his readers think they're smartypants but they're really just a bunch of dumb dumbs. The problem is you don't support your argument. Is it so because Somerby challenges "conventional wisdom" in way you don't like regarding how corporate media works, or are you offended that Somerby shows an arrogant lack of reverence towards wealth and celebrity when he is critical of our favorite news personalities?

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    16. Actually, I criticize him because he really does neither.

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    17. AC/MA, I would find the "brainhold" Bob's critics have on you to be "mysterious" if I gave a damn about what you think. Or even if you think, since you seem to be quite the Johnny One Note.

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  5. It is beginning to look like we will never get to find out what actually happened in Haiti.

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  6. What was Williams paid in Kansas? Was it $168 or $174. I've heard it both ways. Six bucks a week went a lot farther than it does today. Nest eggs have been built on less by the early bird.

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    1. Unless the internal NBC investigation clears up the $6 dollar discrepancy in Williams salary, plus the question of the car in the cornfield, I intend to continue keep watching Whatsisname who replaced the oily old coot on ABC. I only switched to NBC after Somerby revealed Miss Oleaginous got her job by marrying Mike Nichols, who is a major cultural figure.

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    2. Actually, they are investigating his expense reports.

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    3. Sounds like there is no "lying clause" with which to void his big bucks contract.

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  7. Brian must have gotten his mishap with his Dodge Dart mixed up with his memory of the chase scene from "The Flim Flam Man."

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  8. The notion that TV Newsreaders are puffed up lightweights who are crafted into celebrities should come as a big shock to anyone who who missed the Mary Tyler Moore Show and a lot of what came after it. Bob going over these obviously publicity generated bios with a fine tooth comb
    suggests a larger issue being skirted.
    Since this The Daily Howler it is not hard to figure: William's biggest whoppers came right the "embedded" era, when journalists strained to prove their patriotic correntness and sold there souls for the chance to be well paid flag waiving cartoons, since they, you know, lost the Vietnam War for us and all....
    The corruption of the Media by the Military probably overshadows the rest of the farmer's shortcomings by a considerable degree, but the Howler doesn't do Defense. He's even said some downright reactionary things about people who opposed Vietnam. So, for all his now occasional virtues, his critique of the Press can't help but be second rate.

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    1. Yes. Just the month after Williams was helicoptering into Iraq and either:

      a) in a chopper which took a RPG round in its tail or,

      b) blowing some of the sandstorm that downed his chopper up his audiences tails;

      Bob Somerby was writing:

      "Here at THE HOWLER, we’ve never doubted that Saddam had WMDs. In fact, we’d be surprised if he didn’t. We think antiwar types set themselves up for a fall when they crow about the lack of quick discovery."

      4/22/2003

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    2. When did Somerby become a news anchor?

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    3. No one suggested Somerby was a success at being like Brian.

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    4. Remember It's OK If You Are Republican?

      I guess It's OK If You Are Somerby to lie and exaggerate in order to accuse others of lying and exaggerating.

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    5. Somerby is not lying or exaggerating to accuse someone of lying and exaggerating.

      He is using figurative language to suggest possibilities of prevarication by pimps for plutocrats.

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    6. Thank you Anon at 4:50. We should keep that quote around next time Bob goes off on "anti war types."

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  9. "the paper was sticking to that familiar old story.

    Other reporters have added morebathos to this tale.

    the Post repeated his standard Dust Bowl ballad,

    Meanwhile, the paper pimped the pathos a bit,"

    These bits of novelization were used by the esteemed blog author to prepare for the remainder of the post in which NBC employees:

    "inside NBC News, people knew that Williams was telling tall tales all along.

    At NBC, they knew all along!"

    But did the Post really say NBC folk knew? Why not quite, so a little weasel earlier whistled:

    "the Post became the latest source to report or suggestan intriguing fact—"

    Here one may enjoy the proverbial mordant chuckle over Sergeant Joe Friday of Dragnet browbeating some squirmy witness, "Just the suggested facts, Ma'am. Just the suggested facts."

    Somerby "presumably" means it when he says novelization is bad. Somerby "presumably" means it when he suggest others shoudln't mind read from a single unnamed source source and make him or her plural.

    Except when it is Somerby doing the embellishing.

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    1. Novelization is bad when it is passed off as news reporting. What Somerby writes is not news reporting. What is hard to understand about that?

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    2. Good. So now we have established Somerby novelizes. Like the people who wrote Selma, he embellishes the facts, in his case for literary rather than dramatic effect.

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    3. No, we have established that Somerby uses figurative language.

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    4. Yes, we recall a reference to the 10 million cars from Ft. Lee drivers on the Interstate had to confront when they got to the George Washington Bridge. That was not only figurative language, it had figures in it. Our Mr. S. is clever to toe that thin line between the colorful phraseology of a media/cultural critic and outright wacko exaggeration.

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    5. Excessively literal thinking is a symptom of mental illness or brain injury. I would assume this kind of comment were perverse but perhaps you cannot help yourself.

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    6. Alas. Anything is possible. But I excessively repeat myself.
      Gack!

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  10. Why are all the trolls here so stupid?

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    1. It is the only place where they are above the median IQ?

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    2. Typical. That would explain why they are smart, not why they are so very stupid.

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    3. Hey don't blame me. I am following the logic of Somerby when he responds to suggestions American kids are dumb. That said, Somerby does think we are all dumb once we reach adulthood. Especially you liberals.

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  11. I'm so confused. I used to think that Maureen Dowd and Rachel Maddow were destroying Western Civilization as we know it. Now I find out it was Brian Williams all along.

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  12. Remember when the blog author gave us the Haiti test? Here is another test. Read the Washington Post article again, only this time when you come to the name "Brian Williams" substitute "Al Gore."

    For example:

    "But when Gore was talking about himself outside the confines of his elected office, he seemed to want to make his experiences more dramatic, colleagues said. He was the second highest elected official in the country, the undisputed poll leader, but he often pushed stories to their limit—and sometimes beyond.

    “That’s Al being Al” became the cloakroom shorthand.

    “Al's not a liar,” said an person who works in the Senate, who spoke on the condition of anonymity because Senate management has strongly discouraged staffers from speaking publicly about Williams. “He’s a guy who gets caught up in the story. He’s a great storyteller. But sometimes storytellers embellish...”

    Now, imagine Bob Somerby taking that article and writing:

    "According to the Post report, people knew Gore was telling tall tales all along. “That’s Al being Al,” folk in the Senate said.

    Gore's colleagues knew he was inclined to “embellish!.....

    Did it matter if Gore told tall tales about his personal life? If, for example, he stretched the truth about his farm days in Tennessee? (We don’t know if he did.)

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  13. Hello Everyone I am Daniel Steve from Texas, USA. I will like to share the goodness of God in my life after so many months of trying to get a loan on the internet and was been scammed so i became restless and desperate in getting a loan from a legit lender online. But as God would have it, i saw a comment from a friend called William Ken and he talked about this legit loan company where he got his loan fast and easy without any stress so he introduced me to a man called Mr Mason Diego who controls a firm called Diego Loan Company, So i applied for a loan sum of ($170,000.00USD) with low interest rate of 2%, so the loan was approved and deposited into my bank account in less than 48hrs, that was how i was able to get back on my feet to keep my broken business running and also to pay off my bills so i am advising everyone of you who is interested in getting a loan without collateral, no credit check, no co signer with just 2% interest rate and better repayment plans/ schedule, to please contact Mr Mason Diego. You can contact him through his email: diegoloancompany@yahoo.com

    ReplyDelete