TUESDAY, FEBRUARY 25, 2025
Let's take a look at the record: We almost never watched Joy Reid's MSNBC program, which has now been canceled. There's a bit of a backstory there.
When we started this site in 1998, an individual could actually watch every cable news / PBS program of consequence. There simply weren't that many such shows on the air.
It's very different now. Today, we Americans suffer under an around-the-clock assault from a three-way "cable news" Babel, and from mountains of messaging from other types of platforms.
The madness is everywhere—and it's very big business. You have to pick which programs to monitor. It isn't obvious to us that this three-way, round-the-clock Babel ius a madness which can be survived.
That's part of the reason why we rarely watched The ReidOut. As to why the program has been canceled, a key set of numbers looked like this as of last Thursday night:
Viewers aged 25-54, 7 p.m. Eastern, 2/20/25
The Ingraham Angle (Fox News Channel): 389,000
Erin Burnett OutFront (CNN): 104,000
The ReidOut with Joy Reid (MSNBC): 59,000
59,000 viewers? Most amazingly, barely half the number of Erin Burnett? Less than one-sixth the number of Ingraham?
That 59,000 strikes us as an astonishing number. Meanwhile, silly and amazing as it may seem, everyone seems to agree that this relatively narrow slice of the viewership pie is actually "the coved 25-54 demographic"—the demographic everyone cares about.
In this corporate material world, access to that demographic is routinely said to be coveted by advertisers. It's therefore said to be crucial to a channel's financial success.
At any rate, those were the numbers for "the coveted 25-54 demographic" Last Thursday night, the overall viewership numbers looked like this:
Total viewers, 7 p.m. Eastern, 2/20/25
The Ingraham Angle (Fox News Channel): 3.44 million
Erin Burnett OutFront (CNN): 550,000
The ReidOut with Joy Reid (MSNBC): 778,000
That too was a terrible number. The number from the "coveted" slice of the viewership was much worse.
We'd assume this is part of the reason for MSNBC's decision. Beyond that, we'd be inclined to assume that there were points of concern within the network concerning Reid's content.
Her content was routinely mocked on programs like Gutfeld! It wasn't always especially hard to do.
Rachel Maddow is irate today, and she's filled with praise for Reid's moral and intellectual greatness. That said, Maddow herself never adopts the kinds of racial stances which often came from Reid's program. We find ourselves wondering if the major star of Blue America's channel is protesting a bit too much, or simply in a slightly puzzling fashion.
Why did MSNBC make the decision in question? We have no way of knowing.
That said, the channel's numbers are extremely poor. Last Thursday night, lowly CNN outperformed MSNBC in the coveted demographic for four consecutive hours, starting at 5 p.m.
Reid had been in her time slot for almost five years, and her numbers were very poor.
Tomorrow, we may report on the matter of MSNBC and "The Uterus Collector." NPR has already reported the news. As of this morning, few other major orgs had.
Barf.
ReplyDeleteWhy oh why are liberals such racists that they will not a proud African-American woman's show on their favorite "news" channel? lol
ReplyDeleteSorry, meant to say "will not watch and enjoy"
DeleteTurns out zero non-Democrats and even a small percentage of Democrats do not like hateful racists like Reid. The remainder of Democrats are racists like Reid but they are no longer enough in number to keep her employed in her position of spreading racist hate.
DeleteApparently, Zomerby got contacted by one of his minders today, instructing him to vomit out a post that more closely aligns with typical Republican talking points than his earlier one.
ReplyDeleteZomboy replied "On it!"
Lil Bob writes: "When we started this site in 1998...There simply weren't that many such shows...It's very different now. Today, we Americans suffer under an around-the-clock assault from a three-way "cable news""
Earth to Bobby, it was the same back then, we had the same corporate media outlets back then too with 24/7 broadcasting, pushing the same neoliberal agenda.
The difference is today we have burgeoning independent media growth, via the democratization of media, with outlets like MeidasTouch getting viewership that dwarfs cable news.
Another difference, is that back then TDH functioned as push back against corporate media acting as a stenographer for the Republican Party. Nowadays, he types out the same zombie right wing nonsense you can get at any Republican media outlet.
Now, TDH has been pretty clear, it prefers societal systems that function with hierarchies of elites, as opposed to democracy. That seems to be a genuine right wing stance that [NAME WITHHELD] holds. Bravo, [NAME WITHHELD]! See its ok to be honest, everyone already knows you are a right wing shill, no point in using slippery language to mask yourself.
Worried his coy racism about Reid alone might not cut it, Zomerby throws in a misleading zinger about MSNBC settling with the corrupt ICE doctor, but belly flops because as it turns out in reality that doctor was found to be engaging in unusual and unwanted gynecological procedures on immigrants, they just were not technically "hysterectomies", which is how MSNBC reported it.
This is disgusting on TDH's part, because TDH is undoubtedly aware of the report produced by a Senate committee after investigating this corrupt doctor.
The Senate report details about this doctor:
“excessive, invasive, and often unnecessary gynecological procedures.”
“There appears to have been repeated failures to secure informed consent for offsite medical procedures performed on ICDC detainees,”
"Dr. Amin subjected women to aggressive and unethical gynecological care"
"Dr. Amin quickly scheduled surgeries when non-surgical options were available, misinterpreted test results, performed unnecessary injections and treatments, and proceeded without informed consent.”
“These women described feeling confused, afraid, and violated after their treatment by Dr. Amin,”
“Several reported that they still live with physical pain and uncertainty regarding the effect of his treatments on their fertility. These women also described instances in which Dr. Amin was rough and insensitive while performing procedures, continued despite their complaints regarding pain, and failed to disclose the potential side effects of certain procedures or even answer questions regarding his diagnosis or treatment plan.”
“Several women stated that they did not provide their consent to the examinations or procedures Dr. Amin performed,”
The Senate investigation also found out that this corrupt doctor, Dr Mahendra Amin, was not board certified, was under criminal investigation by multiple federal agencies, and had been committing Medicaid fraud for which he had to pay half a million dollars for in a settlement with the government.
This is pretty gross on Zomerby's part, to obfuscate these pertinent details, but par for the course here at TDH.
The value of comments here seem inversely correlated with length.
Delete4:38,
DeleteRepublican = Bigot.
4:38 PM - incel snark.
DeleteMaddow and Reid are an odious, ugly and repulsive pair. Glad to see one of them gone and the other demoted.
ReplyDeleteKyiv has agreed terms with Washington on a minerals deal that Ukrainian officials hope will improve relations with the Trump administration and pave the way for a long-term US security commitment.
ReplyDeleteUkrainian officials say Kyiv is now ready to sign the agreement on jointly developing its mineral resources, including oil and gas.
Although the text lacks explicit security guarantees, the officials depicted the deal as a way of broadening the relationship with the US to shore up Ukraine’s prospects after three years of war.
TRUMP ALWAYS WINS.
Anonymouse 3:51pm, Robert DeNiro you are not. You did not manage to make this would-be bile sound more corrosive than high school pique.. We’re several weeks past the inauguration and the flying monkey anonymices still have a bitterer and angrier tenor than you and certainly sound less performative. Ask them for some pointers.
ReplyDelete“ Last Thursday night, lowly CNN outperformed MSNBC in the coveted demographic for four consecutive hours, starting at 5 p.m.”
ReplyDeleteHoly cow! I don’t think THAT happened to Fox News after they made conservatives mad over calling Arizona early for Biden.
"The cable news channel we Blues tend to favor is a corporate business venture."
ReplyDeleteRubbish.